In late 2024, the cryptocurrency market witnessed a historic surge, with Bitcoin surpassing the $100,000 mark for the primary time. This milestone triggered a wave of mainstream adoption, with a major improve in Individuals proudly owning digital belongings. This speedy progress in crypto possession continued into 2025, fueled by a rising understanding of the expertise and its potential advantages.
This report by NFTEvening dives into the explanations behind the cryptocurrency market’s explosive progress in 2025. We surveyed over 1000 US-based residents to discover the components driving crypto adoption, analyze the altering investor sentiment, and study the evolving panorama of the crypto house.
What number of Individuals personal crypto in 2025?
In 2025, 70% of American adults will personal cryptocurrency, which interprets to roughly 183 million people. The possession charge has considerably risen from 40% in 2024 to 70% in 2025, indicating a rising acceptance and curiosity in digital belongings among the many American inhabitants.
Who Makes use of Cryptocurrency?
Age
Cryptocurrency possession spans throughout numerous age teams. In 2025, Gen Z (aged 18-27) leads with 42.3% possession, with these under 18 represents solely 0.3%. That is adopted by Millennials (aged 28-43) at 37.4%. Gen X (aged 44-60) makes up 16.3%, whereas people above 60 years outdated account for 4.0% of homeowners.
Gender
In 2025, cryptocurrency possession is barely skewed in direction of males, with 58% of homeowners figuring out as male. Females comprise 41.6% of cryptocurrency homeowners, and 0.4% most popular to not disclose their gender.
Race/Ethnicity
The racial and ethnic composition of cryptocurrency homeowners in 2025 is various. The bulk are Black at 57.9%, adopted by White people at 34.2%. Hispanics and Asians represent 3.1% and three.5%, respectively, whereas 1.3% most popular to not specify their race or ethnicity.
Cryptocurrency Possession and Sentiment in 2025
Present Crypto Homeowners
In 2025, a staggering 96.7% of present cryptocurrency homeowners proceed to carry onto their investments. This demonstrates a robust confidence in digital belongings amongst current traders.
Bitcoin is the most well-liked cryptocurrency, with 78.4% possession amongst crypto holders. Ethereum is the second hottest, with 40.7% possession. Different extensively owned cryptocurrencies embody USDT at 38.9%, Dogecoin at 26.1%, and Solana at 15.9%.
Cryptocurrency
Possession Proportion
BTC
78.4%
ETH
40.7%
USDT
38.9%
SOL
15.9%
XRP
11.8%
DOGE
26.1%
USDC
7.4%
ADA
5.7%
BNB
15.6%
LTC
9.2%
Others
5.5%
Causes for Cryptocurrency Adoption
The commonest motive for investing in cryptocurrency is the potential for prime earnings, as talked about by 78.3% of traders. Diversifying funding portfolios motivates 43.5% of traders, whereas 34% purpose to guard towards inflation. Attaining monetary independence from authorities laws is a aim for 27.4%.Â
Moreover, 37.2% imagine sooner or later potential of blockchain expertise, whereas a smaller share make investments out of curiosity or concern of lacking out (FOMO).
Causes for Shopping for Cryptocurrency
Proportion
Potential for prime earnings
78.3%
Diversify funding portfolios
43.5%
Defend my cash from inflation
34.0%
Monetary independence from authorities laws
27.4%
Perception in the way forward for blockchain expertise
37.2%
Concern of lacking out (FOMO)
11.8%
For enjoyable/curiosity
13.5%
Different
3.3%
Non-Crypto Homeowners
The way forward for cryptocurrency seems promising, with 13.6% of non-owners planning to enter the market by the tip of 2025. Whereas 52.8% of non-owners contemplating shopping for cryptocurrency sooner or later sooner or later, 33.6% of non-owners point out they haven’t any plans to put money into cryptocurrency.
Issues Stopping Cryptocurrency Adoption
A number of components deter non-owners from coming into the cryptocurrency market. The highest concern is inadequate data, reported by 51.5% of respondents.Â
Concern of shedding cash impacts 48.2%, and safety dangers similar to hacking or scams are important limitations for 39.2%. Different considerations embody value volatility at 33.6% and an absence of presidency or banking safety at 26.6%.
Boundaries to Cryptocurrency Adoption
Proportion
Inadequate data
51.5%
Concern of shedding cash
48.2%
Safety dangers (hacking, scams)
39.2%
Worth volatility
33.6%
Lack of safety from authorities/banks
26.6%
Problem of use/entry
14.0%
No want or curiosity in cryptocurrency
18.9%
Different
3.3%
How did the Bitcoin storms above $100K have an effect on crypto traders?
The surge of Bitcoin’s value to $100,000 has considerably influenced investor conduct. Amongst non-crypto homeowners, 43.5% acknowledged that this milestone made them extra involved in investing in cryptocurrency.
Bitcoin’s rise influenced the funding selections of 67% of all traders. Amongst this group, 26% started investing in cryptocurrency for the primary time due to this value surge.Â
Moreover, 29.2% of traders selected to extend their current investments. Nevertheless, some traders determined to money in; 11.6% offered a portion of their Bitcoin holdings, and 0.4% offered all their Bitcoin. Nonetheless, 32.8% of traders reported that the worth rise didn’t have an effect on their funding selections.
Monetary Features from Bitcoin’s Rise
Numerous traders, 89.2%, have seen their earnings improve due to the rise in Bitcoin. Amongst these traders, 62% have reported that their earnings grew by not less than 50%. This exhibits that many individuals have made important positive factors because of the improve in Bitcoin’s worth.
When how a lot their earnings grew, the outcomes are different. Round 37.68% of traders stated their earnings elevated by lower than 50%. One other 28.46% of traders noticed their earnings develop between 50% and 100%.Â
About 19.87% of traders skilled an earnings improve of 101% to 200%. Lastly, 13.99% of traders reported an enormous improve, with their earnings rising by greater than 200%.
Investor Sentiment on the 2025 Crypto Market
Solely 32.9% of traders imagine that altcoins will outperform Bitcoin in 2025. The bulk, 67.1%, don’t suppose that altcoins will surpass Bitcoin when it comes to efficiency in the course of the upcoming yr. This exhibits that almost all traders are nonetheless assured in Bitcoin’s dominance out there.
Prime Narratives Driving the Crypto Market in 2025
In accordance with investor sentiment, the Bitcoin ETF is seen as the highest narrative with 48.4% of traders anticipating it to have essentially the most influence. Following intently are the Gaming & Metaverse sector with 36.6%, and Memecoins with 34.5%. These three areas are anticipated to drive the market’s progress and a focus on this yr.
Curiously, AI ranked solely fifth with 24.7%. Regardless of the rising curiosity in synthetic intelligence, plainly traders imagine different narratives usually tend to push the crypto market ahead in 2025.
Here’s a breakdown of the principle narratives traders imagine will form the crypto market in 2025:
Most traders imagine sure components will increase the crypto market in 2025. The bulk, 72.5%, suppose that continued Bitcoin value surges may have a significant constructive influence.Â
Elevated crypto adoption can also be a key issue, with 57.7% of traders anticipating it to drive progress. Moreover, 41.4% of traders imagine that pro-crypto regulation beneath a possible Trump administration may assist the market.
Driving Issue
Proportion of Buyers
Persevering with Bitcoin Worth Surges
72.5%
Professional-crypto Regulation Underneath Trump Administration
41.4%
Extra ETF Approvals
34.8%
Elevated Crypto Adoption
57.7%
New Potential Cryptocurrencies
29.6%
Methodology
The findings on this report are primarily based on a survey of 1,006 Individuals performed in December 2024. The survey analyzed how many individuals personal cryptocurrency, their demographics, and the explanations behind their selections. The report makes use of clear numbers and patterns to clarify how crypto has turn into extra mainstream. Knowledge collected by Safety.org from 2023 and 2024 was additionally used to check tendencies over time.Â
